Today Fiat Chrysler Automobiles (FCA) India formally declared an expansion of local product line-up for the Indian market. It will make an investment of more than $250 million. FCA India has committed this investment towards the manufacturing of four new Jeep SUVs. This consists of the locally produced three-row Jeep SUV, the new 2021 India-made Jeep Compass, Wrangler and new-gen Grand Cherokee. By the end of next year, all four new products will be introduced in the Indian market.
FCA also declared that both the Jeep Wrangler and the next-generation Grand Cherokee flagship SUVs will be locally assembled in FCA’s shared venture manufacturing plant in Ranjangaon. This implies that both the SUVs are likely to get cheaper in terms of pricing once locally manufactured. The declaration of four new Jeep SUVs negate the Renegade for now. Apart from this, the unveiling of the already declared subcompact SUV is probable to be delayed beyond 2022. On January 7, the 2021 Jeep Compass facelift will be launched in India. The production of Jeep Compass has already started.
In 2022, Jeep’s luxury seven-seat mid-size SUV will go on sale. In Jeep’s product portfolio, it will be positioned between Compass and locally-produced Grand Cherokee. In spite of a mid-size offering, it will compete against the like of Toyota Fortuner. According to FCA India Managing Director, Dr Partha Datta, the new investment of $250 million will give the firm a competitive edge in multiple segments. This investment is in addition to $450 million. It said that it was determined to increase locally-made componentry.